According to figures from Visit London, occupancy rates in many London hotels have receded by almost 25%. Visit London numbers state that London hotels showed high occupancy to start with, but the numbers soon decreased during the time of the ash crisis as vigilant visitors discovered other transport options. These visitors were not substituted by fresh inbound ones.
The “opportunity loss” that was borne by the tourism industry during the ash crisis amounts to approximately £100 m.
Around 30,000 overseas visitors use air transport to arrive in London every day, at this point of the year. These visitors spend around £17 m a day in the city. The six day suspension of air traffic seems to have affected the above numbers considerably.
Boris Johnson, the Mayor of London, said the losses were an unfortunate addition to London’s mounting economic woes. Visit London’s CEO, Sally Chatterjee added that despite the reopening of airspace, it will take some time before the revenue generated out of overseas visitors is restored to its regular level.
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